What is Content Marketing?
We establish a business case very early on to better understand a client’s marketplace and manage interpretation and translation solutions for all sectors. Great Ape Digital manage sophisticated methods of online marketing services to enable businesses to succeed in multiple areas of the web, search, social and relevant websites.
Content Marketing is simply the process of applying strategy to content development and distribution. The reason is to attract and engage a target market or specific audience to either influence or drive actions such as an enquiry or a sale. Often the types of content produced depend on the audience you want to influence. Still, it is usually informative and useful, in the form of text – article blog posts, images, graphics, e-books, and videos, all of which contribute to the sales funnel.